Our Story
Welcome to a new era of conscious luxury
Our Purpose
Itara embodies passion — to embrace innovation, to pioneer conscious luxury, to infuse diamonds into your everyday life.
Each piece of Itara lab-grown jewelry reflects our commitment to building a sustainable future. Honest, ethical and contemporary, we’re bringing you diamonds without the conflict.
Let’s revolutionize the way you wear jewelry. Let’s redefine luxury together.
Our Promise
Real radiance, real beauty — an Itara diamond is simply real
Our diamonds are grown with the conscious intent to complement ethical choices
Each piece of Itara jewelry is carefully crafted to last a lifetime
From everyday moments to milestones, Itara diamonds celebrate your brilliance
Our delicate classics and bespoke creations add elegance to your every day
Luxury Without Compromise
At Itara, we believe your jewelry has a sentimental value.
We create each piece to order, to give you jewelry that’s a personal, meaningful expression of who you are. This also allows us to minimize waste and create sustainable, versatile jewelry you’ll be proud to wear every day. Our diamonds are responsibly sourced and crafted to perfection, made for the concious customer who cares about quality and value.
Bespoke Services
You deserve jewelry that brings you joy. We design custom, one-of-a-kind pieces based on your needs, so you can express your personality through an Itara creation.
Talk to us about your bespoke designPartner With Us
Join us on our journey in sustainable luxury as we service your lab-grown diamond needs with the highest quality diamonds and jewelry.
Find out how to become an Itara partner